Ford
of Alliance

Alliance

DealerRater 2021 Consumer Satisfaction Award Winner

Ford Motor Company History

Discover the rich Ford logo history and trace the birth of the Blue Oval in our definitive timeline. From Henry Ford’s original 1903 script through the first oval appearance in 1907 and the official Blue Oval launch in 1927, to the modernized Ford logo of 1976, you’ll see how Ford’s branding evolved into one of the most iconic automotive symbols in the world. Explore this Ford logo evolution infographic to understand the design milestones that made the Ford Blue Oval an enduring emblem of automotive excellence.

Ford Motor Company History: From Model T to Mustang

1

Henry Ford History: The Visionary Founder

Born in 1863 in Dearborn, Michigan, Henry Ford reshaped modern industry by founding Ford Motor Company in 1903. His vision of affordable, reliable automobiles brought car ownership within reach of the average American.

In 1913, Ford introduced the moving assembly line at his Highland Park plant, cutting Model T build time from 12 hours to just over 90 minutes and setting a new standard for mass production.

2

Henry Ford’s First Car: The Quadricycle

In June 1896, Ford completed his first horseless carriage, the Quadricycle, in a small Detroit workshop. Powered by a two-cylinder, four-horsepower engine, it marked the birth of his automotive journey.

Despite its crude wooden frame and bicycle wheels, the Quadricycle demonstrated Ford’s ingenuity and laid the groundwork for his future breakthroughs.

3

Ford Bronco History: The Off-Road Icon

Launched as a 1966 model, the original Ford Bronco was designed to compete with Jeep and International Harvester. Its boxy shape, short wheelbase, and sturdy suspension made it an instant off-road favorite.

After a hiatus from 1996 to 2003, the Bronco returned in 2021 with modern tech, removable roof panels, and trail-ready packages, reaffirming its legacy as America’s ultimate adventure vehicle.

4

Ford Mustang History: America’s Pony Car

Unveiled on April 17, 1964 at the New York World’s Fair, the Ford Mustang launched a new automotive segment dubbed the “pony car.” Its long hood, short deck, and affordable price point captured imaginations nationwide.

With over one million sales in its first 18 months, the Mustang cemented its status as an American cultural icon and continues to evolve through six generations of performance and style.

Evolution of the Ford Logo: 1903–Today

Birth of Ford's Blue Oval Logo

Ford Logo History: Birth of the Blue Oval

The first Ford logo in 1903 featured a complex script framed by a winged design. By 1907, the company simplified its mark to the now-famous Blue Oval.

Over the next century, refinements sharpened the oval’s contours and deepened its hue, culminating in the glossy, three-dimensional treatment introduced in 2003.

Ford Mustang Logo

Ford Mustang Logo: Power & Performance

At its 1964 debut, the Mustang’s galloping horse emblem—set against red, white, and blue stripes—embodied freedom and speed. This badge remains the model’s hallmark.

Minor adjustments over the years have modernized the horse’s musculature and posture, reflecting evolving design and performance upgrades.

Ford Bronco Logo

Ford Bronco Logo: Rugged & Ready

The Bronco logo portrays a bucking horse mid-leap, conveying its adventurous spirit. Early versions were hand-drawn; today’s iteration features sharper lines and a bold, contemporary font.

On the 2021 revival, Ford added a circular emblem option—body-side or roof-mounted—nods to both heritage and modern off-road capability.

Built Ford Tough Logo

Built Ford Tough Logo: Strength in Design

Introduced in the late 1970s for the F-Series trucks, the “Built Ford Tough” logo combines sturdy block lettering with a no-nonsense layout, emphasizing durability.

Today, it appears on Ford’s commercial and heavy-duty trucks, reinforcing the brand’s promise of strength and uncompromising quality.

Who Owns Ford Motor Company & Related Entities

Ford Motor Company World Headquarters

Ford’s global headquarters—known as the “Glass House”—sits at 1 American Road in Dearborn, Michigan. This glass-walled campus symbolizes transparency and innovation.

Completed in 1956 and expanded over decades, it serves as the nerve center for Ford’s design, engineering, and global operations.

Who Owns Ford Motor Company?

Ford Motor Company is publicly traded on the NYSE under ticker F. Institutional investors hold most shares, while the Ford family retains Class B shares with enhanced voting rights.

This dual-class structure lets Henry Ford’s descendants guide strategic decisions alongside broad institutional and retail ownership.

Who Owns Henry Ford Hospital?

Henry Ford Hospital is part of Henry Ford Health System, a non-profit founded in 1915. Governed by an independent board, it includes multiple hospitals and research centers across southeast Michigan.

As a not-for-profit, it reinvests earnings into medical research, community programs, and state-of-the-art patient care.

Frequently Asked Questions

Who owns Ford Motor Company?

Ford is publicly traded (NYSE: F). Major shareholders include institutional investors and the Ford family with Class B voting shares—see SEC filings.

Where is the Ford World Headquarters?

The “Glass House” headquarters is at 1 American Road, Dearborn, MI 48126. More at corporate.ford.com.

Quick Facts

Ford Motor Company was founded in 1903 by Henry Ford to make cars affordable for everyone. By 1908, the Model T revolutionized mass production.

  • 1903: Ford Motor Company incorporated.
  • 1908: Model T introduction.
  • 1927: Model T production ends (15 million sold).
  • 1964: Mustang debut, America’s first “pony car.”

Extra Insight: Henry Ford’s 1896 Quadricycle sparked his automotive revolution. The Blue Oval logo first appeared in 1907, standardized in 1927, and refreshed in 2003 for its centennial.